by Adrian Beard (Author)
The Language of Sport:
* looks in detail at the language of sports-talk including commentary and 'new sportswriting'
* explores linguistic representation of related issues such as gender, national/regional identity
* examines the way sport sells itself as an agent of social cohesion and as a way to sell other products
* includes BBC, ITV and radio transcripts of such sporting events as Euro '96
Format: Paperback
Pages: 128
Edition: 1
Publisher: Routledge
Published: 26 Feb 1998
ISBN 10: 0415169119
ISBN 13: 9780415169110