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Flexible Strategic Management

Flexible Strategic Management

by Audley Genus (Author)

  • Used

    Paperback 1995

    $8.08
Synopsis

This book illustrates the central necessity for flexibility in strategic management if organisations are to cope with the turbulent competition of the 1990s. The problems of actually implementing strategy in the face of uncertainty and complexity are analysed in a more functionally-integrated and multi-disciplinary way than is usually found in strategic management texts.

$8.08

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1 in stock

More Information

Format: Paperback
 Pages: 192
 Edition: 2nd
 Publisher: Thomson Learning
Published: 06 Jul 1995
ISBN 10: 0412564009
ISBN 13: 9780412564000

Media Reviews
Preface. Part One: The nature of strategy and flexibility. What is flexible strategic management? Part Two: Why flexible strategic management? Uncertainty in the macro-environment. Uncertainty, industries and competition. Analyzing and developing strategy in organizations. Part Three: Developing strategic flexibility. Flexible management and strategic renewal: central issues and key activities. Flexibility between organizations. Flexibility within organizations. Index.