Marketing: Concepts and Strategies

Marketing: Concepts and Strategies

by etc. (Author), SallyDibb (Author), Simpkin (Author), PRIDE (Author), SallyDibb (Author), Ferrell (Author)

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Format: Paperback
Pages: 864
Edition: 3
Publisher: Houghton Mifflin (Academic)
Published: 24 Apr 1997

ISBN 10: 0395790050
ISBN 13: 9780395790052