Market Research and Modeling: Progress and Prospects: A Tribute to Paul E. Green (International Series in Quantitative Marketing)

Market Research and Modeling: Progress and Prospects: A Tribute to Paul E. Green (International Series in Quantitative Marketing)

by PaulE.Green (Editor), YoramWind (Editor)

Synopsis

This work emphasizes new developments in Bayesian Decision Analysis, Multivariate Analysis, Multidimensional Scaling, Conjoint Analysis, Applications of Conjoint and MDS technique, Data Mining, Cluster Analysis, and Neural Networks.

$225.39

Quantity

10 in stock

More Information

Format: Paperback
Pages: 360
Publisher: Springer
Published: 12 Apr 2006

ISBN 10: 0387243089
ISBN 13: 9780387243085