The Tipping Point: How Little Things Can Make a Big Difference

The Tipping Point: How Little Things Can Make a Big Difference

by Malcolm Gladwell (Author)

Synopsis

In this brilliant and original book, Malcolm Gladwell explains and analyses the 'tipping point', that magic moment when ideas, trends and social behaviour cross a threshold, tip and spread like wildfire. Taking a look behind the surface of many familiar occurrences in our everyday world, Gladwell explains the fascinating social dynamics that cause rapid change.

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More Information

Format: Paperback
Pages: 288
Edition: New Ed
Publisher: Abacus
Published: 14 Feb 2002

ISBN 10: 0349113467
ISBN 13: 9780349113463
Book Overview: The book that changed the way we think: The book that launched Malcolm Gladwell and gave us the phrase 'tipping point'.

Media Reviews
A wonderful page-turner about a fascinating idea that should affect the way every thinking person thinks about the world around him -- Michael Lewis, author of LIAR'S POKER
Genuinely fascinating and frequently startling . . . The kind of book from which you'll be regaling your friends with intriguing snippets for weeks to come * Scotland on Sunday *
A wonderfully offbeat study of that little-understood phenomenon, the social epidemic * Daily Telegraph *
Author Bio
Malcolm Gladwell is a writer for the New Yorker and the author of several other bestsellers, including Outliers and Blink.