by Alan Griffiths (Author)
In Britain, America and many other countries television audiences and advertising revenues are declining. At the same time digital television and new models are emerging. This book looks at the reinvention of television. What will television look like and who will make it ? How will viewing behaviours change?
Format: Hardcover
Pages: 256
Publisher: Palgrave Macmillan
Published: 22 Oct 2002
ISBN 10: 0333992954
ISBN 13: 9780333992951