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Managerial Economics for Decision Making

Managerial Economics for Decision Making

by Linda Juleff (Contributor), John Adams (Author)

  • New

    Illustrated 2003

    $87.24
Synopsis

Managerial Economics for Decision Makingis designed for MBA and final year undergraduates taking a module in Managerial Economics. The text is written in a lively and engaging style with the use of mathematics kept to a miniumum. Ample examples and case studies demonstrate how economics can be used as a tool to tackle issues and problems in a business and management context.

$87.24

Quantity

10 in stock

More Information

Format: Illustrated
 Pages: 360
 Edition: 2003
 Publisher: Palgrave
Published: 13 Mar 2003
ISBN 10: 0333961110
ISBN 13: 9780333961117
Book Overview: 'Has a clear practical agenda and provides a compact but rigorous account of relevant concepts... the style is interactive, with excellent self-assessment questions throughout each chapter to prompt readers to think about the practical significance of ideas as they are introduced. This book would work very well as the basis for a one-semester course for those in tune with its approach.' - Times Higher Education Supplement

Media Reviews
'Has a clear practical agenda and provides a compact but rigorous account of relevant concepts... the style is interactive, with excellent self-assessment questions throughout each chapter to prompt readers to think about the practical significance of ideas as they are introduced. This book would work very well as the basis for a one-semester course for those in tune with its approach.' - Times Higher Education Supplement
Author Bio
JOHN ADAMS is Professor of Economics, School of Accounting and Economics at Napier University, Edinburgh, Scotland.

LINDA JULEFF is Senior Lecturer in Economics, School of Accounting and Economics at at Napier University, Edinburgh, Scotland.