The Pursuit of Wow!

The Pursuit of Wow!

by Tom Peters (Author)

Synopsis

This is the second title in a series of books from Tom Peters, the author of "In Search of Excellence", aimed at stimulating the reader's thinking about business. This book covers wide-ranging topics such as people's love of "bigness", building the curious corporation, how crisis can be a teacher and what to do when failure looks like success. It is intended to be a stimulant rather than a pacifier.

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More Information

Format: Paperback
Pages: 350
Edition: 1st Macmillan Edition
Publisher: Macmillan
Published: 05 May 1995

ISBN 10: 0333650840
ISBN 13: 9780333650844