International Tourism: An Economic Perspective (Macmillan Business)

by François Vellas (Author), Lionel Bécherel (Contributor)

• New

  Paperback
  1995

  $76.02

  This is a text for students of international tourism at HND and undergraduate level. It looks at a number of aspects of tourism: market trends and forecasts, the economic impact of tourism, the role of marketing and finance, organisations and policies. International cases are used throughout the text.