by JohnAdair (Author)
Innovation is the power of taking new ideas through to satisfied customers. Creativity and innovation are vital ingredients to the success of any organization today. In Effective Innovation , John Adair looks at both aspects: generating new ideas and bringing them to the market. His seven habits of successful creative thinkers provide a compelling framework for developing productive skills. Later parts of this book cover leadership of creative teams and building an innovative climate in organizations. This is a complete guide to a core management competence.
Format: Paperback
Pages: 304
Edition: illustrated edition
Publisher: Pan Books
Published: 24 May 2002
ISBN 10: 0330344757
ISBN 13: 9780330344753