Dot.Bomb: The Inside Story of the First Dot.Com Crash

Dot.Bomb: The Inside Story of the First Dot.Com Crash

by David Kuo (Author)

Synopsis

ValueAmerica.com was supposed to do for e-commerce what Wal-Mart did for retail - blow the competition out of the water. Entire multinational retail corporations were supposed to fall to the ultimate one-stop-shop on the web. Led by Craig Winn, a true marketing genius, the company was a dot-com pioneer backed by power players like Microsoft co-founder Paul Allen and FedEx chairman Fred Smith. But it didn't happen. In less than a year the share price had crashed and the company had haemorrhaged over $200 million. This is the inside story of e-commerce's greatest debacle to date - a cautionary tale of corporate over-reaching.

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More Information

Format: Paperback
Pages: 320
Edition: First Printing
Publisher: Little, Brown
Published: 30 Aug 2001

ISBN 10: 0316857793
ISBN 13: 9780316857796

Author Bio
David Kuo was Senior Vice-President of Communications of ValueAmerica.com from 1999 to 2000, and witnessed first-hand the company's spectacular rise and fall. He has also worked as a political adviser and for the CIA.