by Jason O'Grady (Author)
Apple Computer sets the standard for innovation and ease of use in the technology world. This book details Apple's origins and history and presents biographies of the founders and the historical context in which they launched the company. It explains Apple's strategies and shows how Apple beat the competition in selected markets.
Format: Hardcover
Pages: 202
Publisher: Greenwood
Published: Dec 2008
ISBN 10: 0313362440
ISBN 13: 9780313362446