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Grinding It Out: The Making Of McDonald's

Grinding It Out: The Making Of McDonald's

by RayKroc (Author)

  • New

    Mass Market Paperback 2012

    $11.52
Synopsis

Few entrepreneurs can claim to have actually changed the way we live, but Ray Kroc is one of them. His revolutions in food service automation, franchising, shared national training and advertising have earned him a place beside the men who founded not merely businesses but entire new industries. But even more interesting than Ray Kroc the business legend is Ray Kroc the man. Not your typical self-made tycoon, Kroc was 52 when he met the McDonald brothers and opened his first franchise.

$11.52

Quantity

4 in stock

More Information

Format: Mass Market Paperback
 Pages: 218
 Edition: Reissue
 Publisher: St. Martin's Paperbacks
Published: 05 Mar 2012
ISBN 10: 0312929870
ISBN 13: 9780312929879

Media Reviews
Columbus discovered America, Jefferson invented it, and Ray Kroc Big Mac'd it. --Tom Robbins, Esquire magazine
A marvelous, zesty read, filled with the optimism and enthusiasm of Ray Kroc. -- West Coast Review of Books
He was past fifty before he ever thought of getting into the fast food business. Within a decade he was a millionaire, and his odyssey is a classic success story! -- Philadelphia Sunday Bulletin

Columbus discovered America, Jefferson invented it, and Ray Kroc Big Mac'd it. Tom Robbins, Esquire magazine

A marvelous, zesty read, filled with the optimism and enthusiasm of Ray Kroc. West Coast Review of Books

He was past fifty before he ever thought of getting into the fast food business. Within a decade he was a millionaire, and his odyssey is a classic success story! Philadelphia Sunday Bulletin


Columbus discovered America, Jefferson invented it, and Ray Kroc Big Mac'd it. --Tom Robbins, Esquire magazine

A marvelous, zesty read, filled with the optimism and enthusiasm of Ray Kroc. --West Coast Review of Books

He was past fifty before he ever thought of getting into the fast food business. Within a decade he was a millionaire, and his odyssey is a classic success story! --Philadelphia Sunday Bulletin

Author Bio
Ray Kroc (1902-1954) was a businessman, generally credited with building the McDonald's restaurant chain into one of the successful corporations in the world.