by Bert Decker (Author)
Effective communication is essential in business and in everyday life. The most powerful communicators reach not just our minds, but our hearts: They win our trust. You can learn to impress and persuade people by following Bert Decker's program. Decker trains over 10,000 professionals each year in the art of communicating. In this book, he distills his expertise into a fresh new approach to speaking, with examples and how-to exercises that anyone can follow. Spend a few evenings with his book, and you will discover how to win the emotional trust of others - the true basis of communicating in any situation.It helps to learn: how to conquer stage fright ; how to use the Decker Grid to draft compelling presentations; how to inject dynamic energy into your voice; why eye contact helps win trust; when and how to use humour to make a point; a proven technique to eliminate Umm and Ahh from your speech; and, eight steps to transforming your personal impact.
Format: Hardcover
Pages: 288
Edition: Revised and Updated Ed
Publisher: St Martins Press
Published: 14 Feb 2008
ISBN 10: 0312374690
ISBN 13: 9780312374693
The Decker program is a real winner. [Berk Decker has] developed a truly unique method for brainstorming and quickly ordering ideas. I find that I can put a series of thoughts together into a coherent whole--and then easily deliver them to any size audience. I only wish I had learned this system as a young person in school! --Charles Schwab, chairman of Charles Schwab & Co.
Bert Decker's patience and professionalism enabled me to create a message that was from the heart with a confident vision of the journey for the organization. Because he helped me rid my mind of following the script and helped me speak my mind, I actually enjoyed giving the talk. --Phil Harriman, president of Million Dollar Round Table
Any professional manager needs to communicate well. The principles and insights of Decker Communications are outstanding--I use them every day. --Bob Geren, field manager for the Oakland Athletics
I think what the [process] did at Siemens was to help us quickly frame our thinking into listener-relevant messages. Now we have a consistent template for communicating that starts with a point of view, tells everyone what needs to be done, and gives them reason for doing it. As we have incorporated this incredible tool into our normal process for communicating any message, our people have reacted very positively. It answers the human questions: What? Why? What's in it for me? --Susan Schramm, Senior Vice President of Sales and Marketing at Siemens
At a time when public figures can often be creations of their handlers, Bert Decker gives a refreshing view. You've Got to Be Believed to Be Heard demonstrates how you can be real and still succeed. --Nancy Pelosi, Speaker of the U.S. House of Representatives
At a time when American companies desperately need to communicate well and energize their people while producing leaders at all levels, Bert Decker provides an empowering guidebook for communicating well to succeed in business....A perfect blend of wisdom and practical experience. --Charles Garfield, author of Peak Performers and Second to None
Bert Decker is to communicating what Tom Peters is to management. Whether you're connecting with an audience of one or one of thousands, You've Got to Be Believed to Be Heard must be your partner. Bert's book is the definitive work on mastering communications. Buy it, own it, write in it...and don't loan it out! --Judith Briles, author of The Confidence Factor and Woman to Woman 2000
Great book! Lots of practical, easy-to-use, and invaluable information--tips and techniques that will enable anyone to maximize their communication skills. Everyone should have a copy on their desk. --Robert J. Kriegel, author of If It Ain't Broke...Break It!
Praise For You've Got to Be Believed to Be Heard
The Decker program is a real winner. [Bert Decker has] developed a truly unique method for brainstorming and quickly ordering ideas. I find that I can put a series of thoughts together into a coherent whole-and then easily deliver them to any size audience. I only wish I had learned this system as a young person in school! -Charles Schwab, chairman of Charles Schwab & Co.
Bert Decker's patience and professionalism enabled me to create a message that was from the heart with a confident vision of the journey for the organization. Because he helped me rid my mind of following the script and helped me speak my mind, I actually enjoyed giving the talk. -Phil Harriman, president of Million Dollar Round Table
Any professional manager needs to communicate well. The principles and insights of Decker Communications are outstanding-I use them every day.
Praise For You've Got to Be Believed to Be Heard
The Decker program is a real winner. [Bert Decker has] developed a truly unique method for brainstorming and quickly ordering ideas. I find that I can put a series of thoughts together into a coherent whole--and then easily deliver them to any size audience. I only wish I had learned this system as a young person in school! --Charles Schwab, chairman of Charles Schwab & Co.
Bert Decker's patience and professionalism enabled me to create a message that was from the heart with a confident vision of the journey for the organization. Because he helped me rid my mind of following the script and helped me speak my mind, I actually enjoyed giving the talk. --Phil Harriman, president of Million Dollar Round Table
Any professional manager needs to communicate well. The principles and insights of Decker Communications are outstanding--I use them every day. --Bob Geren, field manager for the Oakland Athletics
I think what the [process] did at Siemens was to help us quickly frame our thinking into listener-relevant messages. Now we have a consistent template for communicating that starts with a point of view, tells everyone what needs to be done, and gives them reason for doing it. As we have incorporated this incredible tool into our normal process for communicating any message, our people have reacted very positively. It answers the human questions: What? Why? What's in it for me? --Susan Schramm, Senior Vice President of Sales and Marketing at Siemens
At a time when public figures can often be creations of their handlers, Bert Decker gives a refreshing view. You've Got to Be Believed to Be Heard demonstrates how you can be real and still succeed. --Nancy Pelosi, Speaker of the U.S. House of Representatives
At a time when American companies desperately need to communicate well and energize their people while producing leaders at all levels, Bert Decker provides an empowering guidebook for communicating well to succeed in business....A perfect blend of wisdom and practical experience. --Charles Garfield, author of Peak Performers and Second to None
Bert Decker is to communicating what Tom Peters is to management. Whether you're connecting with an audience of one or one of thousands, You've Got to Be Believed to Be Heard must be your partner. Bert's book is the definitive work on mastering communications. Buy it, own it, write in it...and don't loan it out! --Judith Briles, author of The Confidence Factor and Woman to Woman 2000
Great book! Lots of practical, easy-to-use, and invaluable information--tips and techniques that will enable anyone to maximize their communication skills. Everyone should have a copy on their desk. --Robert J. Kriegel, author of If It Ain't Broke...Break It!
The Decker program is a real winner. [Bert Decker has] developed a truly unique method for brainstorming and quickly ordering ideas. I find that I can put a series of thoughts together into a coherent whole--and then easily deliver them to any size audience. I only wish I had learned this system as a young person in school! -- Charles Schwab, chairman of Charles Schwab & Co.
Bert Decker's patience and professionalism enabled me to create a message that was from the heart with a confident vision of the journey for the organization. Because he helped me rid my mind of following the script and helped me speak my mind, I actually enjoyed giving the talk. -- Phil Harriman, president of Million Dollar Round Table
Any professional manager needs to communicate well. The principles and insights of Decker Communications are outstanding--I use them every day. -- Bob Geren, field manager for the Oakland Athletics
I think what the [process] did at Siemens was to help us quickly frame our thinking into listener-relevant messages. Now we have a consistent template for communicating that starts with a point of view, tells everyone what needs to be done, and gives them reason for doing it. As we have incorporated this incredible tool into our normal process for communicating any message, our people have reacted very positively. It answers the human questions: What? Why? What's in it for me? -- Susan Schramm, Senior Vice President of Sales and Marketing at Siemens
At a time when public figures can often be creations of their handlers, Bert Decker gives a refreshing view. You've Got to Be Believed to Be Heard demonstrates how you can be real and still succeed. -- Nancy Pelosi, Speaker of the U.S. House of Representatives
At a time when American companies desperately need to communicate well and energize their people while producing leaders at all levels, Bert Decker provides an empowering guidebook for communicating well to succeed in business. A perfect blend of wisdom and practical experience. -- Charles Garfield, author of Peak Performers and Second to None
Bert Decker is to communicating what Tom Peters is to management. Whether you're connecting with an audience of one or one of thousands, You've Got to Be Believed to Be Heard must be your partner. Bert's book is the definitive work on mastering communications. Buy it, own it, write in it and don't loan it out! -- Judith Briles, author of The Confidence Factor and Woman to Woman 2000
Great book! Lots of practical, easy-to-use, and invaluable information--tips and techniques that will enable anyone to maximize their communication skills. Everyone should have a copy on their desk. -- Robert J. Kriegel, author of If It Ain't Broke Break It!
The Decker program is a real winner. [Bert Decker has] developed a truly unique method for brainstorming and quickly ordering ideas. I find that I can put a series of thoughts together into a coherent whole--and then easily deliver them to any size audience. I only wish I had learned this system as a young person in school! Charles Schwab, chairman of Charles Schwab & Co.
Bert Decker's patience and professionalism enabled me to create a message that was from the heart with a confident vision of the journey for the organization. Because he helped me rid my mind of following the script and helped me speak my mind, I actually enjoyed giving the talk. Phil Harriman, president of Million Dollar Round Table
Any professional manager needs to communicate well. The principles and insights of Decker Communications are outstanding--I use them every day. Bob Geren, field manager for the Oakland Athletics
I think what the [process] did at Siemens was to help us quickly frame our thinking into listener-relevant messages. Now we have a consistent template for communicating that starts with a point of view, tells everyone what needs to be done, and gives them reason for doing it. As we have incorporated this incredible tool into our normal process for communicating any message, our people have reacted very positively. It answers the human questions: What? Why? What's in it for me? Susan Schramm, Senior Vice President of Sales and Marketing at Siemens
At a time when public figures can often be creations of their handlers, Bert Decker gives a refreshing view. You've Got to Be Believed to Be Heard demonstrates how you can be real and still succeed. Nancy Pelosi, Speaker of the U.S. House of Representatives
At a time when American companies desperately need to communicate well and energize their people while producing leaders at all levels, Bert Decker provides an empowering guidebook for communicating well to succeed in business. A perfect blend of wisdom and practical experience. Charles Garfield, author of Peak Performers and Second to None
Bert Decker is to communicating what Tom Peters is to management. Whether you're connecting with an audience of one or one of thousands, You've Got to Be Believed to Be Heard must be your partner. Bert's book is the definitive work on mastering communications. Buy it, own it, write in it and don't loan it out! Judith Briles, author of The Confidence Factor and Woman to Woman 2000
Great book! Lots of practical, easy-to-use, and invaluable information--tips and techniques that will enable anyone to maximize their communication skills. Everyone should have a copy on their desk. Robert J. Kriegel, author of If It Ain't Broke Break It!
The Decker program is a real winner. [Bert Decker has] developed a truly unique method for brainstorming and quickly ordering ideas. I find that I can put a series of thoughts together into a coherent whole--and then easily deliver them to any size audience. I only wish I had learned this system as a young person in school! --Charles Schwab, chairman of Charles Schwab & Co.
Bert Decker's patience and professionalism enabled me to create a message that was from the heart with a confident vision of the journey for the organization. Because he helped me rid my mind of following the script and helped me speak my mind, I actually enjoyed giving the talk. --Phil Harriman, president of Million Dollar Round Table
Any professional manager needs to communicate well. The principles and insights of Decker Communications are outstanding--I use them every day. --Bob Geren, field manager for the Oakland Athletics
I think what the [process] did at Siemens was to help us quickly frame our thinking into listener-relevant messages. Now we have a consistent template for communicating that starts with a point of view, tells everyone what needs to be done, and gives them reason for doing it. As we have incorporated this incredible tool into our normal process for communicating any message, our people have reacted very positively. It answers the human questions: What? Why? What's in it for me? --Susan Schramm, Senior Vice President of Sales and Marketing at Siemens
At a time when public figures can often be creations of their handlers, Bert Decker gives a refreshing view. You've Got to Be Believed to Be Heard demonstrates how you can be real and still succeed. --Nancy Pelosi, Speaker of the U.S. House of Representatives
At a time when American companies desperately need to communicate well and energize their people while producing leaders at all levels, Bert Decker provides an empowering guidebook for communicating well to succeed in business....A perfect blend of wisdom and practical experience. --Charles Garfield, author of Peak Performers and Second to None
Bert Decker is to communicating what Tom Peters is to management. Whether you're connecting with an audience of one or one of thousands, You've Got to Be Believed to Be Heard must be your partner. Bert's book is the definitive work on mastering communications. Buy it, own it, write in it...and don't loan it out! --Judith Briles, author of The Confidence Factor and Woman to Woman 2000
Great book! Lots of practical, easy-to-use, and invaluable information--tips and techniques that will enable anyone to maximize their communication skills. Everyone should have a copy on their desk. --Robert J. Kriegel, author of If It Ain't Broke...Break It!