Managing and Marketing Services in the 1990's

Managing and Marketing Services in the 1990's

by etc. (Editor), NeilMorgan (Editor), RichardTeare (Editor), Luiz Moutinho (Editor), Luiz Moutinho (Editor), RichardTeare (Editor), NeilMorgan (Editor)

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Format: Hardcover
Pages: 272
Edition: Illustrated edition
Publisher: Cengage Learning EMEA
Published: 26 Jul 1990

ISBN 10: 0304318167
ISBN 13: 9780304318162