Copycats and Contrarians: Why We Follow Others... and When We Don't

Copycats and Contrarians: Why We Follow Others... and When We Don't

by Michelle Baddeley (Author)

Synopsis

A multidisciplinary exploration of our human inclination to herd and why our instinct to copy others can be dangerous in today's interlinked world

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More Information

Format: Illustrated
Pages: 320
Edition: Illustrated
Publisher: Yale University Press
Published: 01 May 2018

ISBN 10: 0300220227
ISBN 13: 9780300220223