Status Update: Celebrity, Publicity, and Branding in the Social Media Age

Status Update: Celebrity, Publicity, and Branding in the Social Media Age

by Alice Marwick (Author)

Synopsis

A book that analyzes status-building techniques - such as self-branding, micro-celebrity, and life-streaming - to show that Web 2.0 did not provide a cultural revolution, but only furthered inequality and reinforced traditional social stratification, demarcated by race, class and gender.

$27.34

Quantity

20 in stock

More Information

Format: Paperback
Pages: 368
Publisher: Yale University Press
Published: 06 Feb 2015

ISBN 10: 030020938X
ISBN 13: 9780300209389