International Business

International Business

by Gary Knight (Author), JohnRiesenberger (Author), S.TamerCavusgil (Author), PervezGhauri (Author)

Synopsis

For courses in International Business.

This Global Edition has been edited to include enhancements making it more relevant to students outside the United States

An innovative teaching and learning system that captures the spirit of International Business.

Based on the authors' collective teaching and working experience-as well as discussions with hundreds of practitioners, students, and faculty-International Business: The New Realities is a complete teaching and learning system that seamlessly integrates cases, exercises, and videos.

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More Information

Format: Paperback
Pages: 624
Edition: 3
Publisher: Pearson
Published: 07 Mar 2013

ISBN 10: 0273787063
ISBN 13: 9780273787068