by JeremyCassell (Author), TomBird (Author)
The award-winning, bestselling guide - this new edition will give you the lowdown on how to be a brilliant salesperson.
Brilliant Selling will show you how to instantly improve your sales performance. Packed with practical tips and advice from sales professionals who know what works and what doesn't, you will discover trade secrets that will guarantee sales success.
As well as learning all the key skills, you will find out how to use your personality to perfect your technique and understand customer's needs so that you are always one step ahead.
Format: Paperback
Pages: 352
Edition: 2
Publisher: Pearson Business The UK's number one sales book in 2010.Comprehensive and engaging, this updated newedition will give you the lowdown on how to be a brilliant salesperson.
Published: 31 May 2012
ISBN 10: 0273771205
ISBN 13: 9780273771203
Book Overview:
Gold Medal winner in the Sales Book category at the Axiom Business Book Award in the US.
Jeremy Cassell has worked as a freelance trainer for 12 years. Before that he was National Training Manager for L'Oreal and National Sales Training Manager for Walker's, part of Pepsi. Before entering the business world, he gained experience in teaching English and history. He has worked as a TEFL teacher and is an NLP Master Practitioner and trainer.
Tom Bird. Tom's business career stretches over 20 years and spans sales and sales management as well as personal development and performance improvement. He is a director of RTP and has been involved professionally in developing people to realise more of their potential since 2000. To supplement his business experience Tom qualified as a Master Practitioner of NLP (the study of modelling success) and achieved a Post Graduate Diploma in Coaching and Development.