by Mark N.K. Saunders (Author), Philip Lewis (Author)
Doing Research in Business and Management brings the theory and techniques of research methods to life and covers all of the areas of research, from a review of secondary data or literature, or writing a research proposal, to completing an entire research project. The book is written for students on undergraduate and postgraduate degree programmes in business, management or related disciplines.
Format: Paperback
Pages: 256
Edition: 1
Publisher: Financial Times/ Prentice Hall A highly accessible and concise introduction to research for business and management students written by the bestselling author team of Mark Saunders and Philip Lewis.
Published: 31 Oct 2011
ISBN 10: 0273726412
ISBN 13: 9780273726418
Book Overview: