Economics and the Business Environment

Economics and the Business Environment

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Synopsis

Economics and the Business Environment is unique in introducing the essential principles of microeconomics and macroeconomics and applying them to the world of business. Consideration is also given to wider, topical business issues, such as business strategy, corporate social responsibility, ethics and the state of the global environment in which we live today.

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More Information

Format: Paperback
Pages: 464
Edition: 2
Publisher: Financial Times/ Prentice Hall
Published: 15 Nov 2007

ISBN 10: 0273710370
ISBN 13: 9780273710370
Book Overview:

Economics and the Business Environment, now in its second edition, is ideal for both introductory courses in economics taught from a business perspective and business environment modules with an economic underpinning.