by Mik Wisniewski (Author)
Appealing both to students on introductory courses for quantitative methods and MBA and post-experience students, this respected text provides an accessible, practical introduction to an area that students often find difficult. Concentrating on helping students to understand the relevance of quantitative methods of analysis to managers' decision-making, it focuses on the development of appropriate skills and understanding of how the techniques fit into the wider management process.
Format: Paperback
Pages: 616
Edition: 4
Publisher: Financial Times/ Prentice Hall
Published: 11 Aug 2005
ISBN 10: 0273687891
ISBN 13: 9780273687894