by Mr Ken Heather (Author)
This text brings the fascinating subject of economics alive, addressing current and often controversial issues that have a great effect upon us all, for example: why does government worry about inflation? What is a fair wage? Is the Euro a good idea? The state of the Health service, etc. The book adopts a unique case-study approach, to both stimulate and challenge the student. Each of the twenty cases has been carefully chosen to build up an understanding of economic analysis, showing how economic theory relates to the real world. For example Supply, Demand and Elasticity is discussed with the help of the case of 'The stock market: a quick way to riches or poverty' and Oligopoly is covered with the help of the case of 'Europe's airline prices: the sky's the limit?'
Format: Paperback
Pages: 544
Edition: 4
Publisher: Financial Times/ Prentice Hall
Published: 13 Nov 2003
ISBN 10: 0273679848
ISBN 13: 9780273679844