The Business Environment

by Chris Britton (Author), Chris Britton (Author), Ian Worthington (Author)

• Used

  Illustrated
  2003

  $4.23

  The Business Environment examines the external influences on business organisations. It is designed specifically for students taking a first module on a business or business-related degree, HND, MBA or professional course. 'The Business Environment is used as the cornerstone book for our business module. It is an ideal reference text that sympathetically introduces students to the business environment. It is useful not only for those who have some knowledge of business but also for those new to the subject, and can be used throughout their three years of study.' Jane A K Silver, Senior Lecturer in International Business and Strategy, University of Salford 'A very readable text that presents appropriate frameworks and encourages the exploration of their applications via relevant case studies' Rob Thomas, Principal Lecturer in Business Environment, University of Portsmouth

• Used

  Paperback
  1997

  $3.28

  The macro environment of business is examined from a business rather than an economics perspective in this book. External influences affecting business activity are examined through case material. Discussion questions are used to encourage students to test their understanding of the material.

• Used

  Hardcover
  2006

  $3.28

  By encouraging students to explore the challenges and opportunities managers face in the business environment, this text will provide students with a solid foundation from which to build upon their business knowledge.