The Democratic Enterprise: Liberating your Business with Freedom, Flexibility and Commitment

The Democratic Enterprise: Liberating your Business with Freedom, Flexibility and Commitment

by Lynda Gratton (Author)

Synopsis

Gratton's book is timely and important. She is one of a small but influential band of business academics who have begun to question the ideological gloomy paradigm - the overwhelmingly negative assumptions about human nature that historically underpin management theorising. The Democratic Enterprise is one of the first interventions to crystallise these dissatisfactions and offer steps to a positive alternative model...The revolution is democracy and it starts here.

The Observer

One of Britain's leading lights in human resource strategy

Financial Times

Liberating your Business with Freedom, Flexibility and Commitment

The Democratic Enterprise delivers the blueprint for a business built on choice and commitment. A business made fast through freedom and purposeful through meaning. This is a business people would choose to work for.

These days individuals matter more than their roles, so how can we change the way we manage and organise people to make the most of their talent and energy? The free to choose are fast to act for an enterprise they believe in, but they're also the first to leave an organisation that fails them. In The Democratic Enterprise HR guru Lynda Gratton sets out a practical blueprint for designing smarter working relationships based on free choice and shared purpose - where autonomy, choice and trust breed speed, flexibility and commitment. This is the business we'd choose to work for, even if we have the talent and ability to leave.

Smart people want a more grown-up relationship with their employers these days. And most businesses too, realise that they can get more from people through flexible and intelligent working relationships. So imagine a company where people have more freedom in how, where and when they work. Where they have more personal choice in their work, but also share more commitment with their colleagues to a bigger purpose. This is a business we would choose to work with.

The Democratic Enterprise explores, from the perspective of the individual and the organization what it means to craft choice, and shows us how to use some of the basic principles of democracy to build organizations of which we can be proud.

The book examines eight companies which have pioneered choice and democracy, and shows how:

  • the oil giant BP has created transparent internal markets for jobs enabling every employee to develop a breadth and depth of competencies
  • McKinsey & Co. has brought an unprecedented level of transparency to the ways in which associates can choose the projects to work on
  • Sony have created a ground-breaking digital system by creating a context in which engineers have real freedom to create worthwhile and meaningful jobs
  • Unisys has enabled every employee to access an enormous range of training opportunities to ensure they are truly becoming `the best they can be'.
  • Goldman Sachs builds choice around the development relationships which are so crucial to personal and organizational development
  • AstraZeneca has brought complete transparency to employee access to pay and benefits.
  • BT has enabled many tens of thousands of employees to make locational choice
  • and finally, how HP has built discretion around time.

Learn how each of these companies have pioneered the tenets of democracy and choice and by doing so have created strong, agile enterprises powered by employee engagement and collaboration.

The Democratic Enterprise concludes by building a mandate for choice and democracy through focusing on the four building blocks: supporting individual autonomy; creating organizational insight; building organizational variety; and finally, crafting a sense of shared destiny. These challenges are set out for the role of the business leader, the role of the manager, the role of HR and the role of the employee,

Read this book and learn how to:

  • Create a business in which talented people can develop and change without leaving
  • Understand your employees as well as you understand your customers
  • Design work content and culture that give people the freedom to choose and the freedom to act
  • Create shared meaning and purpose to drive daily motivation and inform daily judgement calls
    Lynda Gratton has captured, in a very profound way, the emerging realization of what truly matters in transforming businesses: people, purpose, and participation. In a word, democracy.

    - Niall FitzGerald, Chairman, Unilever

    As Lynda Gratton demonstrates in this marvellously written book, there is enough that corporate leaders and human resources specialists can do today to embrace the power of democratic processes to both raise the economic performance of their companies and build delightful organizations .

    - Sumantra Ghoshal, Professor of Strategy and International Management , London Business School

    Lynda Gratton has crafted a new classic. Democratic Enterprise draws on Greek and political traditions about democracy -- demo (people) and kratos (rule) -- and applies them to modern organizations. It is a masterpiece that connects individuals and their organizations with rich theory and realistic action.

    - Dave Ulrich, Professor of Business, University of Michigan

    Gratton s thoughtful and creative work breathes life into the role of people in organizations. David Ulrich, Professor of Business, University of Michigan

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    More Information

    Format: Hardcover
    Pages: 254
    Edition: 1
    Publisher: Financial Times/ Prentice Hall
    Published: 27 Nov 2003

    ISBN 10: 0273675281
    ISBN 13: 9780273675280

    Media Reviews

    Lynda Gratton has crafted a new classic. Democratic Enterprise draws on Greek and political traditions about democracy -- demo (people) and kratos (rule) -- and applies them to modern organizations. By defining employees as citizens and investors, Gratton identifies six tenants and three building blocks of the democratic and delightful organization. These ideas are conceptually interesting and actionable. They will help individuals figure out how to succeed in their role in the modern corporation; human resource professionals architect individual and organizational systems; and leaders engage employees and create organizations that win. It is a masterpiece that connects individuals and their organizations with rich theory and realistic action. - Dave Ulrich, Professor of Business, University of Michigan

    In Unilever, we are determined to foster an environment that provides everyone the opportunity and support to find and harness our natural swing -- so we can all deliver outstanding results within a framework of shared values, goals, and purpose. I do not believe there is shortage of great talent. There is, however, a shortage of great environments and leaders who create such environments. It is therefore encouraging to find that we are not alone in this. Professor Lynda Gratton has captured, in a very profound way, the emerging realization of what truly matters in transforming businesses: people, purpose, and participation. In a word, democracy. - Niall FitzGerald, Chairman, Unilever

    From time to time, a new idea crops up in the world of business that most managers consider to be absurd but that end up transforming companies. Zero defect was one such idea. The democratic enterprise is another. It is an aspirational quest but, as Lynda Gratton demonstrates in this marvellously written book, there is enough that corporate leaders and human resources specialists can do today to embrace the power of democratic processes to both raise the economic performance of their companies and build delightful organizations . - Sumantra Ghoshal, Professor of Strategy and International Management , London Business School

    Gratton's book is timely and important. She is one of a small but influential band of business academics who have begun to question the ideological gloomy paradigm - the overwhelmingly negative assumptions about human nature that historically underpin management theorising. The Democratic Enterprise is one of the first interventions to crystallise these dissatisfactions and offer steps to a positive alternative model.

    ..The revolution is democracy and it starts here. - Simon Caulkin, The Observer.

    ... provides an fascinating insight into staff motivation and development.

    Professional Investor

    Author Bio

    Professor Lynda Gratton is Associate Professor of Organizational Behaviour at London Business School and a global authority on the people implications of strategy. At London Business School she directs the world-renowned executive programme `Human Resource Strategy in Transforming Organizations.'

    Her ideas about human resource strategy have profoundly influenced managers all over the world. Her book Living Strategy: putting people at the heart of corporate purpose published by FT Prentice Hall in 2000 has become a classic for HR professionals and an important part of the toolkit for line managers.

    Over the last decade Dr Gratton has created a clear agenda for how organizations can become inspiring and meaningful. How each can become a `democratic enterprise'.