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The Bright Stuff: How Innovative People Can Make the Old Economy New (Financial Times Series)

The Bright Stuff: How Innovative People Can Make the Old Economy New (Financial Times Series)

by SandeepSrivastava (Author), ProfSoumitraDutta (Author), Arnoud . De Meyer (Author)

  • Used

    Hardcover 2001

    $3.43
Synopsis

The real winners in the Internet age will be the old economy firms that seize the opportunities offered by the Internet and integrate its possibilities into their existing business.

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More Information

Format: Hardcover
 Pages: 224
 Edition: 1
 Publisher: Financial Times/ Prentice Hall
Published: 23 Nov 2001
ISBN 10: 0273656481
ISBN 13: 9780273656487

Author Bio
Arnoud De Meyer is the Akzo Nobel Fellow in Strategic Management and Dean of the Asia Campus at INSEAD. His research interests include international R&D strategy, manufacturing strategy and Internet-enabled innovation. He is the co-author of Benchmarking for Global Manufacturing (Business One Irwin, 1992). Soumitra Dutta is the Roland Berger Chaired Professor of E-Business and Information Technology and Dean of Technology and E-Learning at INSEAD. His research interests include electronic commerce, Internet-based learning and process reengineering. His most recent publication is Embracing the Net: Get.Competitive (Financial Times Prentice Hall, 2001). Sandeep Srivastava is the co-founder and CEO of IYCWorld.com, an Application Service Provider in India. He has an MBA from INSEAD. Previously he was an IT entrepreneur and worked for IT companies in India and Saudi Arabia. He is the co-author of Embracing the Net:Get.Competitive (Financial Times Prentice Hall, 2001).