Working with Americans

If you are working for or with USA Inc., the authors' detailed analysis of American corporate culture is an invaluable roadmap.

David Nelson, Producer, Sky News Business

For many people, Globalisation means Americanization, but successful economic development also needs cultural understanding and trust. This book will give you a real insight into how to build successful relationships with the wonderful folk from God's Own Country .

Sir Paul Judge, Chairman, British-North American Committee

The best thing in management is cross fertilization.

The best in cross fertilization is cultural integration.

The best in cultural integration is to combine American management good sense and simplicity with European flair.

This book not only helps you avoid misunderstandings, but more importantly makes you understand how this unique combination can work.

Philippe Bourguignon, Chief Executive, Club Med (former Chief Executive, Disneyland Paris)

the book I wish I had written the book I hope you will read!

Ed Reilly, President, American Management Association

I am extremely impressed by the quality and the new enlightenments of Allyson and Lanie's book.

PY Gerbeau, Chief Executive of Xscape and former Chief Executive of the Millenium Dome Two Americans give us the inside story of how to work with the apparently mystifying yanks and takes the time to cover the vast world between middle America and the coasts. For an American, it's a fascinating insight into what you always thought was just a personal peculiarity and now realize is a cultural characteristic. For a non-American the book will clear up such mystifying behaviors as volume of speech, approach to deadlines, etiquette at a business lunch and proper business dress code. Brand Channel

provides vital information... It not only illuminates why Americans think and operate as they do, it also provide clear guidelines on how to be effective in playing to these preferences and business practices so as to build more effective and profitable relationships - Business Book Review, January 2006

Allyson Stewart-Allen is an American (Californian!) based in Europe for the past 2 decades, from where she advises a broad range of companies and industries - from professional sports teams to legal services - wanting to build their US presence and profits. Before establishing and running her Los Angeles and London-based consulting firm, International Marketing Partners, she was a marketing consultant with PwC, PA Consulting Group and Hay Management Consultants after earning her MBA under the direct tutelage of Dr. Peter Drucker at Claremont Graduate University. Allyson appears regularly as a marketing expert on CNN International, is regularly quoted in The Wall St. Journal Europe amongst other publications, and has a regular column in Market Leader and Marketing News magazines. She is a frequent keynote speaker at conferences around the globe. Allyson is recognised in The Female FTSE Report 2014:100 Women to Watch list produced by Cranfield's International Centre for Women Business Leaders You can contact Allyson on allyson@workingwithamericans.com