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High-Tech Entrepreneur's Handbook: How to Start & Run a High-Tech Company: How to start and run a high-tech company

High-Tech Entrepreneur's Handbook: How to Start & Run a High-Tech Company: How to start and run a high-tech company

by JackLang (Author)

  • Used

    Illustrated 2001

    $3.49
Synopsis

Turn your high-tech idea into a high-profit business The High-Tech Entrepreneur's Handbook is a practical, hands-on guide designed specifically for people with a business idea, but little managerial experience. It takes you step-by-step through the key stages of setting up and running a high-tech enterprise, whether that's starting your own company or taking control of a project or department within a larger company. Based on a highly successful Cambridge University business studies course, from a Department that has generated at least one self-made millionaire a year, the book is a straight-talking, jargon-free guide that delivers the core background information necessary to create and run a successful enterprise. Technology, regardless of how good it is, forms only a small part of bringing a project to a successful and profitable conclusion. This is the book that explains the rest of the equation.

Key areas discussed include:

  • getting started - developing and protecting your idea
  • writing the business plan
  • money and legal issues
  • managing projects, people and products
  • marketing and selling
  • growth and exit.

$3.49

Save:$30.16 (90%)

Quantity

2 in stock

More Information

Format: Illustrated
 Pages: 416
 Edition: Illustrated
 Publisher: Financial Times Management
Published: 02 Nov 2001
ISBN 10: 0273656155
ISBN 13: 9780273656159

Media Reviews
Jack has created a pot pourri of business ideas and experience. It is an ideal starter for the budding entrepreneur. The exercises at the end of each chapter are especially useful to aid thinking and reach conclusions. Robin Saxby, Chairman, ARM Holdings plc

Jack's book is a distillation of knowledge about starting and growing

companies. The UK and Cambridge have seen a dramatic growth in entrepreneurial

companies and culture, but there is still a way to go. We still lag well

behind other places, like Silicon Valley, although Cambridge now has its

first few home-grown billion-pound companies Reading this book will help

you to build strong enterprises, whether you are just starting out or

are already some way down the track, or even just taking on new

challenges within an organisation in these difficult times. I wish that

this had been available when I was starting out. Strongly recommended. Hermann Hauser, Cambridge University

Author Bio
Jack Lang is chief technologist at ntl. He is also a successful serial entrepreneur, with high-tech and Internet companies. Jack is member of the University of Cambridge Entrepreneurship Centre, where he gives an acclaimed Business Studies course which generates one or two self-made millionaires every year. This book has been developed from the course.