Financial Services Marketing

Financial Services Marketing

by Tina Harrison (Author)

Synopsis

Ideal for advanced undergraduate and postgraduate courses in financial services marketing as well as professional courses such as the Chartered Institute of Bankers Marketing module. It is also a supplementary text for modules in services marketing.

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Quantity

2 in stock

More Information

Format: Paperback
Pages: 352
Edition: 1
Publisher: Financial Times/ Prentice Hall
Published: 26 Apr 2000

ISBN 10: 0273632973
ISBN 13: 9780273632979