by JohnNaylor (Author)
This edition has been fully updated and revised to cover the important key elements covered in any introduction to management course; planning, organising, implementing, controlling and changing. The text also explores origins and context of management globalisation, social responsibility; quality and enterprise. A critical view stimulates the learning process in an engaging fashion for students. Learning is further aided by diagrams and real-world business examples. Case studies and examples are taken from many sectors, and are truly global. A strong emphasis is placed on examining the application of theory in practice.
Format: Paperback
Pages: 880
Edition: 1
Publisher: Financial Times/ Prentice Hall
Published: 15 Dec 1998
ISBN 10: 0273625322
ISBN 13: 9780273625322