How to Write Marketing Copy That Gets Results (Institute of Management)

by Essinger (Author)

Used
Paperback
1996
$6.69

Whether producing sales leaflets, corporate brochures, newspaper advertising or business-to-business letters, most managers, especially marketing manangers and executives, need to write good, clear and effective copy. This book shows them how.

Synopsis

Whether producing sales leaflets, corporate brochures, newspaper advertising or business-to-business letters, most managers, especially marketing manangers and executives, need to write good, clear and effective copy. This book shows them how.

$6.69

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1 in stock

More Information

Format: Paperback
Pages: 192
Edition: 1
Publisher: Financial Times/ Prentice Hall
Published: 27 Feb 1996
ISBN 10: 0273620479
ISBN 13: 9780273620471

How to Write Marketing Copy That Gets Results (Institute of Management)

Used

$6.69

Synopsis

$6.69

More Information