Technology and Workflows for Multiple Channel Content Distribution: Infrastructure implementation strategies for converged production: Converged ... Press Media Technology Professional Series)

by PhilipJ.Cianci (Author)

• New

  Paperback
  2009

  $85.01

  Addresses the production infrastructure necessary to efficiently produce content for multi-channel delivery to a variety of reception platforms/devices. This title helps readers to acquire an overview of not just the technology, but processes that impact the creative process and the cross-platform advertising sale/buy model.