The Global Brand: How to Create and Develop Lasting Brand Value in the World Market

The Global Brand: How to Create and Develop Lasting Brand Value in the World Market

by NigelHollis (Author)

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10 in stock

More Information

Format: Paperback
Pages: 272
Publisher: Palgrave Macmillan
Published: 02 Mar 2010

ISBN 10: 0230620566
ISBN 13: 9780230620568