Japanese Consumer Dynamics

New
Hardcover
2010
$131.27

Today Japan is still the second largest and most important consumer market in the world. This book discusses the development of Japanese consumerism, particularities of Japanese consumer behaviour and consumer rights, new consumer groups and emerging trend in the Japanese market.

Synopsis

Today Japan is still the second largest and most important consumer market in the world. This book discusses the development of Japanese consumerism, particularities of Japanese consumer behaviour and consumer rights, new consumer groups and emerging trend in the Japanese market.

$131.27

Quantity

20+ in stock

More Information

Format: Hardcover
Pages: 224
Publisher: Palgrave Macmillan
Published: 24 Nov 2010
ISBN 10: 0230242863
ISBN 13: 9780230242869

Japanese Consumer Dynamics

New

$131.27

Synopsis

$131.27

More Information