Places: Identity, Image and Reputation

New
Hardcover
2009
$86.58

Place branding is happening. A new field of practice and study is in existence and whatever we choose to call it there can no longer be any doubt that it is with us. This collection of intuitive and well-reserached articles examines how places and regions see themselves, and how they reflect this in their branding.

Synopsis

Place branding is happening. A new field of practice and study is in existence and whatever we choose to call it there can no longer be any doubt that it is with us. This collection of intuitive and well-reserached articles examines how places and regions see themselves, and how they reflect this in their branding.

$86.58

Quantity

20+ in stock

More Information

Format: Hardcover
Pages: 177
Edition: 2010
Publisher: Palgrave Macmillan
Published: 18 Nov 2009
ISBN 10: 0230239773
ISBN 13: 9780230239777

Places: Identity, Image and Reputation

New

$86.58

Synopsis

$86.58

More Information