by Marc Orlitzky (Author), Diane L . Swanson (Author)
Given the increased impact of non-market forces on business reputation, there has never been a greater need to grasp corporate social performance. This book demonstrates that a holistic perspective on corporate citizenship that accommodates the importance of profits and other time-honored social values is both desirable and possible.
Format: Hardcover
Pages: 272
Publisher: Palgrave Macmillan
Published: 24 Oct 2008
ISBN 10: 0230201873
ISBN 13: 9780230201873