Direct Sales and Direct Faith in Latin America (Contemporary Anthropology of Religion)

by PeterS.Cahn (Author)

• New

  Hardcover
  2011

  $59.25

  Since 1990, direct sales have attracted over two million recruits in Mexico and are characterized by a belief in the power of positive thinking. Through an ethnographic portrait, Peter S. Cahn demonstrates that the quasi-religious commission of self-empowerment accounts for the explosive growth of commission-based sales in the developing world.