News Media and EU-China Relations (The Palgrave Macmillan Series in International Political Communication)

by Li Zhang (Author)

New
Hardcover
2011
$60.11

An exploration of the role of the news media in the development of EU-China relations after the end of the Cold War, this book provides empirical evidence to support what Nye and Anholt have argued: that branding a country's image is soft power.

Synopsis

An exploration of the role of the news media in the development of EU-China relations after the end of the Cold War, this book provides empirical evidence to support what Nye and Anholt have argued: that branding a country's image is soft power.

$60.11

Save:$7.76 (11%)

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20+ in stock

More Information

Format: Hardcover
Pages: 246
Publisher: Palgrave Macmillan
Published: 13 May 2011
ISBN 10: 0230105025
ISBN 13: 9780230105027