by HerbertM.Meyers (Author), RichardGerstman (Author)
This book is about creativity in business, management and many professions. The authors have interviewed well known creative people to identify how creative methods work. Their analysis shows that while there are common themes, creativity will also solve problems with uncommon results. This book is of interest to anyone concerned with creativity.
Format: Hardcover
Pages: 288
Publisher: Palgrave Macmillan
Published: 12 Oct 2007
ISBN 10: 0230001343
ISBN 13: 9780230001343