Strategic Management and Business Policy (World Student)

by ThomasL.Wheelen (Author), J.DavidHunger (Author), ThomasL.Wheelan (Author)

• Used

  Paperback
  1995

  $12.71

  This edition presents recent research and literature in the fast-developing field of strategic management to explain both the strategic decision-making process and its importance to the growth and survival of organizations. Concepts are applied to all types of organizations including large corporations, small entrepreneurial ventures, not-for-profit organizations and global multinationals. Over half of the 41 case studies presented are new to this edition.

• Used

  Paperback
  2001

  $3.49

  For senior-level and introductory graduate-level courses in Strategic Management and Business Policy. This comprehensive text offers a look into new and traditional strategic management topics.