International Business: Environments and Operations (International student editions)

by etc. (Author), Lee H. Radebaugh (Author), Lee H. Radebaugh (Author), John D. Daniels (Author)

• Used

  Hardcover
  1997

  $3.25

  This text is a discussion of the differences faced in international environments, overall company strategies and functional alternatives for operating abroad. The coverage includes evolution of strategy, strategy of direct invest and geographic strategy in the internationalization process. Included are updated examples, cases and applications. Each chapter contains an Ethical Dilemma .