Applied Marketing Research

by Luiz Moutinho (Author), Luiz Moutinho (Author)

Used
Hardcover
1992
$3.25

A thorough and practical presentation of the different kinds of problems encountered in the application of marketing research methodology as an aid to managerial decision making.

Synopsis

A thorough and practical presentation of the different kinds of problems encountered in the application of marketing research methodology as an aid to managerial decision making.

$3.25

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2 in stock

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Format: Hardcover
Pages: 326
Edition: 1
Publisher: Addison Wesley
Published: 11 Jul 1992
ISBN 10: 0201565048
ISBN 13: 9780201565041

Applied Marketing Research

Used

$3.25

Synopsis

$3.25

More Information