International Business

International Business

by Peter J. Buckley (Author), Peter Enderwick (Author), Adam R. Cross (Author)

Synopsis

Practical, theoretical, global: provides thorough grounding in economic and international business theory complemented by cases, examples, and IB insights from a diverse range of companies and cultures.

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More Information

Format: Illustrated
Pages: 736
Edition: Illustrated
Publisher: OUP Oxford
Published: 15 Mar 2018

ISBN 10: 0199602093
ISBN 13: 9780199602094