by Anthony King (Editor)
An examination of the importance, or non-importance, of the personalities of political leaders in determining the outcomes of democratic elections. The text argues, contrary to conventional wisdom, that relatively few voters are swayed by candidates' personal characteristics.
Format: Hardcover
Pages: 248
Publisher: OUP Oxford
Published: 21 Mar 2002
ISBN 10: 0198297912
ISBN 13: 9780198297918