by Michael Earl (Editor), Michael Earl (Editor), Michael J. Earl (Author)
Information technology has become a strategic resource, which has important implications for managers and management students who are faced with new opportunities and new threats Leading academics and businessmen from around the world have contributed to this volume to describe the current state of the art in IT. Topics include the place of technology in corporate strategy, the use of IT to gain competitive advantage, the formulation of information systems strategies, competitive dynamics in the use of value added networks, strategies for end-user computing, leadership in information management, and the development of IT human resources. Case studies are presented from Ford in Europe, ICI, Volvo, and the UK Inland Revenue.
Format: Hardcover
Pages: 308
Edition: 1
Publisher: OUP Oxford
Published: 29 Sep 1988
ISBN 10: 0198285922
ISBN 13: 9780198285922