Marketing: Theory, Evidence, Practice

by JohnScriven (Author), KarenNelson-Field (Author), Anne Sharp (Author), Dag Bennett (Author), Anita Peleg (Author), Charles Graham (Author), Byron Sharp (Author), HerbSorensen (Author), Adrian Palmer (Author), TiffanyWinchester (Author), SvetlanaBogomolova (Author), NicoleHartnett (Author), NickDanenberg (Author), Marianthi Livaditis (Author), Magda Nencyz - Thiel (Author), Larry Lockshin (Author), EricaRiebe (Author), David Corkindale (Author), Maxwell Winchester (Author), RachelKennedy (Author), KatherineAnderson (Author)

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Paperback
2013
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Format: Paperback
Pages: 656
Edition: Pap/Psc
Publisher: OUP Australia & New Zealand
Published: 17 Jan 2013
ISBN 10: 0195573552
ISBN 13: 9780195573558