by Anne Sigismund Huff (Author), Anne Sigismund Huff (Author), James Oran Huff (Author)
The authors advance a new theory of the firm that incorporates behavioural and economic theories with cognitive theory. The book makes a case for predicting strategic change in firms.
Format: Hardcover
Pages: 284
Publisher: Oxford University Press
Published: 01 Jan 2001
ISBN 10: 0195136438
ISBN 13: 9780195136432