Strategic Public Diplomacy and American Foreign Policy: The Evolution of Influence

by JarolB.Manheim (Author)

• New

  Paperback
  1994

  $136.44

  Political 'image management' has become increasingly important not only in domestic policy but also in international affairs. In Strategic Public Diplomacy, Jarol Manheim examines the growth and impact of such campaigns, arguing that they do have a significant impact on the US foreign policy agenda.