by SaraWilliams (Author)
Now extensively revised and updated, this edition aims to enable to help the reader get their business to enter the new millennium fit, healthy and raring to go. Sections are included on marketing on the Internet and direct marketing and guidance on building customer relations, information technology and moving ahead. Inside you'll find out how to: develop your business plan; set up a business plan; raise money; sell your product successfully; increase profits and achieve business growth; and deal with the latest VAT, income tax and capital gains tax changes.
Format: Paperback
Pages: 480
Edition: 14
Publisher: Penguin
Published: 05 Oct 2000
ISBN 10: 0140286942
ISBN 13: 9780140286946