Digital Darwinism: Seven Breakthrough Business Strategies For Surviving in the Cutthroat Web Economy: Seven Breakthrough Strategies for Surviving in ... Web Economy (Penguin Business Library)

Digital Darwinism: Seven Breakthrough Business Strategies For Surviving in the Cutthroat Web Economy: Seven Breakthrough Strategies for Surviving in ... Web Economy (Penguin Business Library)

by EvanSchwartz (Author)

Synopsis

A follow up to "Webonomics", this text looks at the rapid changes in the web ecconomy over the last couple of years and provides the reader with a sophisticated set of tools to help create, expand or enhance his/her business. Evan Schwartz also explores companies that have so successfully exploited the new rules of the web economy that their entire business or most of their profits are web-based.

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More Information

Format: Paperback
Pages: 240
Edition: First British Edition
Publisher: Penguin
Published: 07 Oct 1999

ISBN 10: 0140286845
ISBN 13: 9780140286847